To earn a decent living as an affiliate marketer, you must become an expert in your niche. You have to present yourself as the person people turn to to learn more about a particular topic. It is not as difficult as you might think and I will give you some good ideas of things you can do to start establishing yourself as a recognized expert in your market. Here we go …
You know more than you think
When I first heard about this whole “expert” thing, I didn’t think there was any way I could become an expert. It seemed like that would take years of education and experience. But this is the question. An expert is anyone who knows more than the average person. So by successfully potty training multiple kids, I rated as an expert. By reading and working successfully as a full-time affiliate, I became an expert in affiliate marketing, etc. Don’t be intimidated by the term “expert” and don’t feel like you have to know everything about a topic before you start. Read up on a topic, get your feet wet, and then dive in and start sharing what you’ve learned.
Sharing Your Experience Through Article Marketing
A good place to start is article marketing. That is part of the reason why I am writing the article you are reading right now. By having my name on articles like this and sharing them on sites like Ezinearticles.com, I am sharing my knowledge and establishing my expertise. You can do the same … just sit back and write a few articles in your niche. Submit them and start making article marketing a part of your weekly work routine.
Sharing your experience in short reports
You can do something similar with ranking reports. Compile some related articles into a short PDF report and share it on your own site along with document sharing sites like Scribd.com. You can also gift the report in exchange for a subscription or offer it as a bonus to product owners (to give away with any purchase of your product). Make sure your reports are well written and you are well on your way to further establishing your expert status.
Sharing your experience in books
Nothing screams expert like being a published author. Thanks to Amazon, this has become easier than ever. Compile a great series of related articles into a Kindle book (or even a print book) and publish it through Amazon’s Create Space. Spend some time editing the articles into an easy-to-read, easy-to-follow book. Get started promoting it and take the time to set up your Amazon author page.
Sharing your experience through audio and video
Last but not least, let’s talk about audio and video. Your content can also be shared through those means. Take some “how-to” videos and upload them to YouTube. Start sharing the links to those videos through social media to spread the word about your experience. You may also consider starting a podcast or working to become a guest on established podcasts or during webinars.
Share what you know through a variety of the ways I outlined above and you are well on your way to becoming “The” expert in your niche.